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Join us for an informative webinar on Measure C, the Children’s Health and Child Care Initiative for Alameda County!

These webinars are a great opportunity to learn more about how Measure C aims to expand access to early care and education in our community and First 5 Alameda’s role in administering the Measure C child care funds.

As an early care and education provider, your participation is crucial to shaping the future of early care and education in Alameda County. Don't miss out on this opportunity to get informed and involved.

Help us promote the webinars! Click here for flyers in English, Spanish, and Cantonese.

Upcoming Webinars

What is the Children’s Health and Child Care Initiative for Alameda County (Measure C)?

In March 2020, Alameda County voters passed the Children’s Health and Child Care Initiative for Alameda County (Measure C), a half-cent sales tax that will generate approximately $150 million annually for expanding access to early childhood education and care. Measure C names First 5 Alameda County as the administrator of the Child Care, Preschool, and Early Education portion of the revenue, amounting to 80 percent of the generated funds. It was upheld by the California Supreme Court in April 2024, granting First 5 the right to move forward. 

Revenue generated through Measure C will:

• Enhance the access and quality of early care and education programming
• Improve compensation for participating early care and education providers
• Enhance professional development programs and the eligibility and enrollment system for providers
• Improve community spaces for children and families–such as parks, libraries, and family resource centers

Over the next year, First 5 will develop a five-year program plan and annual budget under the advisement of a Community Advisory Council (CAC) and in direct collaboration with community partners to ensure effective fund distribution. 

Click here to learn more about Measure C.